Electric’s mission is to help the
world tell extraordinary stories.

Our Values

IMPACT
We are results-driven, every time
INCLUSION
We are committed to harbouring an inclusive culture where our people and our client partners thrive
COLLABORATION
We believe our work is stronger when we tackle it together
MAGNETISM
We’re focused on creating an environment that attracts - and produces - the best
BRAVERY
We’re not afraid to stand up and be heard and push ourselves to create big, bold and ambitious campaigns
INTEGRITY
Fair, open, honest and thoughtful in our words and our actions. Integrity and transparency each and every day

At Electric we’re committed to creating a positive impact, we are a purpose-driven company striving to be sustainable, ethical, and socially responsible.

Electric is a proud member of 1% for the Planet and commits to donating at least 1% of annual sales to environmental causes. 1% for the Planet exists to ensure our planet and future generations thrive and the global organisation works to prevent greenwashing, certify reputable giving and provide accountability for environmental giving. Electric will be reporting annually on how it is achieving the 1% for the Planet commitment.

For more information and join the movement, visit: onepercentfortheplanet.org
Electric has taken the Clean Creatives pledge to decline any future contracts with fossil fuel companies, trade associations, or front groups. Clean Creatives is a global movement of hundreds of advertisers, PR agencies and their clients cutting ties with fossil fuels and standing up for their values to support a sustainable future for the creative industry and beyond. Find out more and make the pledge at cleancreatives.org
Electric stands shoulder-to-should with the business community declaring an environmental and ecological emergency. We believe that the communications industry has the power - and duty - to inform and influence the world to change for the better. We are proud to be joining Business Declares and its fast-growing network of businesses who also acknowledge the Climate and Ecological Emergency.

Our aim is to be net zero from the get go (2023) by minimising our emissions and impact on biodiversity. Concern for both people and the planet are not new to us and we look forward to continuing to share our journey and ensuring our voice is part of the collective, resounding call for change. We are certainly not claiming to be perfect, nor are we judging others, instead we are part of a coalition of the willing, looking to collaborate and accelerate action while continuing to highlight the challenges and uncomfortable truths. For more information on how you can also join Business Declares, visit businessdeclares.com
Electric is delighted to have joined the coalition of more than 2,000 businesses that make up the Better Business Act. We are adding our voice to the scores of businesses campaigning for a cleaner, greener, fairer future for all. We Are B Corp Pending. Better Business Act will transform the way we do business, so that every single company in the UK takes ownership of its social and environmental impact. For more information and to join the coalition, visit betterbusinessact.org
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